Product Research

Product Research

Start By Exploring Different Product Categories And Niches

Consider Product Criteria

Define criteria for selecting products, such as size, weight, price range, seasonality, and target audience. Focus on products that meet your criteria and have the potential to generate sustainable sales and profits. Validate demand for potential products by conducting keyword research, analyzing search volume, and evaluating customer interest. Use tools like MerchantWords, Sonar, or Keyword Tool to identify relevant search terms and gauge search demand on e-commerce platforms.

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Develop a comprehensive product plan outlining your chosen products, sourcing strategies, pricing, marketing tactics, and sales goals. Continuously monitor market trends, customer feedback, and competition to adapt your product plan as needed. Consider potential risks and challenges associated with selling specific products, such as seasonality, market saturation, competition, and regulatory compliance. Assess the feasibility and scalability of product ideas based on your risk tolerance and business goals.

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