Utilize Amazon's Backend Keywords
In the backend of your Seller Central account, you have the option to add backend keywords that are not visible to customers but are used by Amazon’s search algorithm to index your product. Use this space to include additional relevant keywords that may not fit naturally into your product listing
Competitor Listings
Look at the product listings of your competitors or similar products in your niche. Pay attention to the keywords they are using in their titles, bullet points, and product descriptions. Tools like Helium 10, Jungle Scout, or AMZScout can help you analyze competitor keywords effectively.
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